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8
Session Seven Outline: Building a Strategy
Aims
- to develop skills in planning a programme of action on a TNC
- to develop skills in evaluating strategic options
Summaries of session 7
Activities
Rights to company information
Take turns to read the input from other study circles in the project on what useful
sources of information there are for finding out about companies, and the rights to
information which exist in different countries. Discuss a strategy aimed at strengthening
rights to information in your country and internationally.
Campaigning against TNCs
Each group of two or three should present their proposed programme of action on a TNC.
The study circle should discuss and evaluate critically each proposal. The group must
consider how the programme of action would be implemented including:
- what types of international solidarity would it be useful to develop?
- who could you work with within your organisation, within your local community, and
elsewhere to build that solidarity?
- what are the key problems you may face in making alliances at local level, and how could
you overcome these?
From these discussions, compile general guidelines for building a programme of action
against TNCs. The facilitator should write these up on flipchart paper.
Summary and Evaluation of this session
The study circle evaluates the session, using the form provided
Activities before Session 8
Reflect on what you have learnt in the course and what your ideas are for future
studies and action on TNCs.

Session 7: Notes for the facilitator
You will need:
- Session evaluation sheet
- Flipchart paper and pens
Points to bear in mind:
This session is aimed at consolidating the knowledge which has been generated during the
previous six sessions. It is important that in this session, study circle members are
given the opportunity to consider in concrete terms how to take up a campaign against a
local TNC. It would be useful to constantly refer to the issues and methods which have
been discussed in previous sessions. You might want to encourage them to take the proposal
for a programme of action against a local TNC into their organisations.
This session also considers the question of how to strengthen rights to information.
Since this is an issue which study circle members might want to collaborate on in the
future either at a local or international level, it is important to ensure that they
consider concrete options for sustained joint activity. Drawing up guidelines for
organising campaigns against TNCs will act as a summary of the session. Prepare for this
discussion in advance using the separate sheet Guidelines for organising a programme of
action against a local TNC: Key points for facilitators.
Activities before Session 8:
- put the results of your discussions on strategies for confronting a local TNC and
strengthening rights to information onto the Internet.
- download materials for Session 8.

Guidelines for organising a programme of action against a local TNC
Key points for facilitators
You may like to help the discussion with the following points:
- it is important to gather background information on the TNC in order to inform the most
appropriate strategy for your programme of action. The guidelines provided in Session Four
called Finding out about the local activities of a TNC: some questions to ask is a
useful reference point.
- make use of different sources of information including company annual reports and
financial statements, trade unions, international trade secretariats, community groups,
databases, newspapers, and the Internet.
- identify clear issues and demands around which the programme of action will be built.
- decide which structure in your organisation will be responsible for organising and
co-ordinating the programme of action.
- discuss who you want to reach with the programme of action. For example, other
workers and members of the public.
- discuss how you will reach your target constituency.
- consider how to involve other organisations at a local level in the programme of action.
For example, trade unions and community groups. These organisations should be included in
the planning process.
- consider how to involve other organisations at an international level in the programme
of action. For example, international trade union organisations and other trade unions
organising in the company.
- when involving other organisations either at a local or international level, it is
important to be clear about the activities in which they can become involved. There are
different kinds of actions which can be considered including: letters of protest to
management, press releases, pickets, sympathy strikes, consumer boycotts, meetings,
pamphlets etc.
- communication is essential. There should be regular updating of information so that
other organisations can be kept informed of developments. If possible, the use of
information technology can be used to send out regular information effectively and
cheaply.
- the decision when or how the programme of action should come to an end is crucial. It is
a decision which must be taken democratically and should involve consultation with other
organisations which have participated.
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